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What we do :

…So, what’s different about our content? Simply, it is informative, aspirational, & well…interesting, whether it’s to read, see or interact with. Let’s face it how often do you NOT click on a link, or chuck a magazine or a piece of dm into the (recycling!) bin? Loads I bet. But it won’t be River content. I can promise you that.

River content is valued by customers as a genuine benefit. It’s no surprise that we publish newsstand magazines which consumers pay to read is it? Because that’s the nub of what we do. We publish addictive content, fun, informative, or just plain sexy (sorry Mum). Content about, or related to your brand or to your customers interests (showing you understand them. Natch) that showcases your marketing messages in an enjoyable format. That makes your messages trusted. And makes customers keep reading, keep interacting, keep being loyal. And keep spending money with you, their valued brand partner.

So working with River enhances your brand. Helps your customers understand you. Makes you money. Too good to be true? We would say that? Pull the other one?

If you think I’m exaggerating, read on. I’m not. I have proof. Lots of it. Around customer loyalty, ROI, and excellent client service to boot.

And here it is….

If you do nothing else while you are on this site, do watch the video clips of three CEOs and Marketing professionals (Weight Watchers, Harrods, Holland & Barrett) of the worlds biggest brands saying just how brilliant their (River generated) content, magazine & digital, is. In their own words. Truely. And between them we’ve clocked up 23 years of service. So we’re not just a flash in the pan either.

River. Come on in…The water’s lovely…

We’ve already said that River is the UK’s premier content agency. But what does that mean for you?

Content agency? Meaning what exactly?

At River the content we offer encompasses practically any kind of content you could want or imagine. Engaging copy and aspirational design for a magazine? Check. Snappy copy for a piece of dm? Got it. Long engaging copy for a book. Sorted. A transactional web site. Got it covered. A viral for web or mobile ? Absolutely. A catalogue or gift guide? Step this way. A press advertorial, piece of POS, internet TV program, outdoor campaign, CRM strategy, business TV, or a combination of all or several? Usually.

Phew!

We take the primary asset we create for you and have the ability (for a lower cost than you might think) to repurpose it into a dozen different types of engaging content. Allowing your customers to chose their media of choice relating to your brand. Engage with you on their own terms if you will. Clever eh?

Our heart is in magazines. Our head is in digital. And in our leisure time books are our new BF.

We get it you see.

It being the written word. Or more accurately for the meticulous amongst you, the written word appropriately presented. Audience friendly.

Message received. Message opened and digested. Message accepted and enjoyed. Positive action resulting.

Happy customer. Happy client. That's you by the way.

P.S. We are proud to be affiliated with the following industry organisations:

www.abc.org.uk
www.abce.org.uk
www.apa.co.uk
www.dma.org.uk
www.marketing-society.org.uk
www.ppa.co.uk
www.tgisurveys.com